jennifer barnes

Social Media & Websites

To be blunt...
Websites are a reference.   Social Media is a relationship.
  
Websites need to be concise and easy to navigate. And they need to relay your brand and provide information.
Social Media is a way to build relationships.  A good social media presence builds trust and loyalty.

Many people think social media is an easy thing to do because they have their own personal Facebook page, Snapchat,  or even Instagram, however business social media is a completely different animal and yes it can be a beast! You MUST be on your game in the social media world. It has to be accurate, timely and yes... FUN! 

The social media world is rapidly changing and is is critical for businesses to be in the game. A Social Media manger creates a "voice" for your business and through consistent interactions  builds your brand. 

One key element in business social media management is being the leader in your field - and making sure everyone knows it. Our natural instinct is to look for advise.  And with social media, we are constantly looking to others for ideas, recommendations, and direction.  If you are known as the “experts in the field" then you have suceeded with the main element of social media - the power of the people. Whether it is photography, selling a car, or providing life-saving medical care;  your social media pages must reflect a level of expertise and also generate healthy conversation concerning your business, service, or products. It also needs to provide a platform for your biggest fans to share their thoughts and feelings about your business. 

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